Search engines rank your site based keyword richness of the content, and how often the content is updated. The more static your site’s content, the lower the rank.
So, you can spend thousands of dollars on relatively useless “smoke and mirrors” SEO, or you can simply write a one paragraph blog once a week. And NCC can help you integrate your blog with your Twitter account, to send a tweet every time you post a new entry.
If one paragraph is too much, consider a micro-blog — by integrating a Twitter feed into your website. At 140 characters per post, you can improve your website’s rank in just five minutes a week.
Blogs are a great way to manage news and press releases, too. We use Twitter on our own website to produce the NCC News column.
Our blog experience includes
- RSS and ATOM syndication and aggregation