Top 10 Tired Website Ideas: Poorly implemented branding
Branding is more than a buzzword. At its most basic level, branding is simply the act putting your name on
something — whether it's a cow or a website. But to your website's users, it's a critical design choice
that allows the them identify their location in cyberspace.
Users don't always enter through the front door. Because search engines like Google index all of a website's
pages, users may enter your site in unexpected ways. If your home page contains your company logo, but the
rest of the site doesn't, users entering through the side door will have no idea where they are.
Websites should display a company logo and consistant design throughout the site. If yours doesn't,
we can help.
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