Amer Sports: ”Love at first sight”

The Fredriksberg area in Vallila, Helsinki, is like a small piece of Brooklyn. Amer Sports discovered a unique place for its head office and Finnish sales company in a red brick building which was previously a workshop.

"The lease of our previous premises in Käpylä was nearing its end, and we needed to think of new possibilities. We went to see various options, but the minute we saw this, it was love at first sight," says the smiling Päivi Antola, director of corporate communications and investor relations.

"This space opened up a whole new dimension. It is surprising how big an influence an office space can have. These premises are inspiring and planned exactly for our needs. Now, the entire world of Amer Sports surrounds us."

Life and energy

Having moved in to the new premises in April 2014, the company operates in a magnificent red brick building located in VR's former engineering workshop area. The old industrial block, together with its old brick walls and stories, offers a milieu that is both trendy and urban.

"The location is excellent. Vallila is filled with life and energy, a number of good lunch restaurants and shops with personality. This place is easy to reach from all directions. Downtown Helsinki is less than three kilometres away. There are six tram lines and dozens of bus lines within a radius of one kilometre. What is more, the distance to the metro and railway station is also less than a kilometre," Antola says.

Fredriksberg is being developed with respect for the area's history and cityscape. In addition to old buildings renovated for new uses, new office and residential buildings will rise in the block. The entire area is planned to be completed by 2020.

Efficient space

The previous Amer Sports premises of more than 10,000 m2 were divided over several floors and into two wings. The company was looking for a more compact space, natural meeting places, an increase in cooperation and togetherness, and an improvement to spontaneous information flow.

It now has 5,000 m2 of tall, open and light-filled space on two floors. The sales company's needs for space were defined through its operations.

"We were able to open a sales outlet within the same space. It has a separate entrance from the street, six showrooms and storage rooms. The second-floor multi-purpose office and its separate workstations support our working culture. Our employees also appreciate the relaxing break rooms furnished with comfortable couches, the functional lounge, and the first-class gym equipped with the latest devices from our brand Precor," Antola says.